Guild Mortgage in Wisconsin vs the state
4.0%Denial rate-9.98 pts vs state
4.7%Decision denial rate-11.66 pts vs state
78.6%Origination rate+10.46 pts vs state
6.63%Median rate0.00 pts vs state
0.32Rate spread (pts)+0.20 pts vs state
$96kMedian applicant income
2,260Loans originated
116Denied
Trend in Wisconsin
| Year | Applications | Originated | Denial rate | Median rate | Rank in state |
|---|---|---|---|---|---|
| 2023 | 1,890 | 1,512 | 4.6% | 6.88% | #22 |
| 2024 | 2,700 | 2,144 | 3.7% | 6.63% | #16 |
| 2025 | 2,875 | 2,260 | 4.0% | 6.63% | #18 |
What Guild Mortgage lends in Wisconsin
By loan purpose
By loan type
Why it denied Wisconsin applicants
Where in Wisconsin
Counties with the most Guild Mortgage applications in 2025.
| County | Applications | Originated | Denied | Denial rate |
|---|---|---|---|---|
| Milwaukee County | 351 | 261 | 19 | 5.4% |
| Dane County | 316 | 236 | 6 | 1.9% |
| Waukesha County | 260 | 205 | 11 | 4.2% |
| Rock County | 257 | 228 | 5 | 1.9% |
| Fond du Lac County | 114 | 106 | 2 | 1.8% |
| Winnebago County | 105 | 86 | 6 | 5.7% |
| Outagamie County | 103 | 89 | 2 | 1.9% |
| Washington County | 99 | 75 | 5 | 5.1% |
| Sheboygan County | 93 | 70 | 2 | 2.2% |
| Racine County | 93 | 75 | 3 | 3.2% |
Other large lenders in Wisconsin
| Lender | Grade | Applications | Denial rate | Median rate |
|---|---|---|---|---|
| Summit Credit Union | A | 15,483 | 13.8% | 6.75% |
| University of Wisconsin Credit Union | A | 11,781 | 13.8% | 6.50% |
| Landmark Credit Union | A | 9,393 | 17.7% | 6.50% |
| Rocket Mortgage | C | 7,819 | 18.0% | 6.63% |
| Associated Bank | B | 7,451 | 23.7% | 6.88% |
| BMO Bank | F | 5,202 | 25.3% | 8.23% |
| Educators Credit Union | B | 4,930 | 24.3% | 6.95% |
| U.S. Bank | D | 4,710 | 26.0% | 6.88% |
| Covantage Credit Union | B | 4,581 | 7.7% | 6.50% |
| United Shore Financial Services | B | 4,421 | 11.8% | 6.38% |
Frequently asked questions
Wisconsin: 2,875 applications in 2025, of which 2,260 were originated and 116 denied.
4.0% of all applications, or 4.7% of the applications it actually decided on. The Wisconsin statewide average across all lenders was 14.0%.
The median rate on loans Guild Mortgage originated in Wisconsin in 2025 was 6.63%, against a statewide median of 6.63%.
About this data. Figures are Guild Mortgage's own HMDA filing for properties located in Wisconsin, 2025. The grade is national; state-level figures are shown for context and are not separately graded. Methodology