Zillow Home Loans in Wisconsin vs the state
9.3%Denial rate-4.68 pts vs state
11.7%Decision denial rate-4.67 pts vs state
68.9%Origination rate+0.76 pts vs state
6.75%Median rate+0.13 pts vs state
0.53Rate spread (pts)+0.41 pts vs state
$77kMedian applicant income
133Loans originated
18Denied
Trend in Wisconsin
| Year | Applications | Originated | Denial rate | Median rate | Rank in state |
|---|---|---|---|---|---|
| 2023 | 85 | 63 | 8.2% | 6.88% | #240 |
| 2024 | 95 | 72 | 7.4% | 6.63% | #242 |
| 2025 | 193 | 133 | 9.3% | 6.75% | #166 |
What Zillow Home Loans lends in Wisconsin
By loan purpose
By loan type
Why it denied Wisconsin applicants
Where in Wisconsin
Counties with the most Zillow Home Loans applications in 2025.
| County | Applications | Originated | Denied | Denial rate |
|---|---|---|---|---|
| Milwaukee County | 36 | 28 | 2 | 5.6% |
| Kenosha County | 26 | 18 | 0 | 0.0% |
| Racine County | 15 | 10 | 1 | 6.7% |
| Dane County | 10 | 5 | 2 | 20.0% |
| Fond du Lac County | 6 | 6 | 0 | 0.0% |
| Columbia County | 6 | 5 | 0 | 0.0% |
| Dodge County | 5 | 4 | 1 | 20.0% |
| Jefferson County | 5 | 3 | 0 | 0.0% |
| Pierce County | 5 | 2 | 2 | 40.0% |
| Winnebago County | 5 | 4 | 0 | 0.0% |
Other large lenders in Wisconsin
| Lender | Grade | Applications | Denial rate | Median rate |
|---|---|---|---|---|
| Summit Credit Union | A | 15,483 | 13.8% | 6.75% |
| University of Wisconsin Credit Union | A | 11,781 | 13.8% | 6.50% |
| Landmark Credit Union | A | 9,393 | 17.7% | 6.50% |
| Rocket Mortgage | C | 7,819 | 18.0% | 6.63% |
| Associated Bank | B | 7,451 | 23.7% | 6.88% |
| BMO Bank | F | 5,202 | 25.3% | 8.23% |
| Educators Credit Union | B | 4,930 | 24.3% | 6.95% |
| U.S. Bank | D | 4,710 | 26.0% | 6.88% |
| Covantage Credit Union | B | 4,581 | 7.7% | 6.50% |
| United Shore Financial Services | B | 4,421 | 11.8% | 6.38% |
Frequently asked questions
Wisconsin: 193 applications in 2025, of which 133 were originated and 18 denied.
9.3% of all applications, or 11.7% of the applications it actually decided on. The Wisconsin statewide average across all lenders was 14.0%.
The median rate on loans Zillow Home Loans originated in Wisconsin in 2025 was 6.75%, against a statewide median of 6.63%.
About this data. Figures are Zillow Home Loans's own HMDA filing for properties located in Wisconsin, 2025. The grade is national; state-level figures are shown for context and are not separately graded. Methodology