Kind Lending · Wisconsin · 2025

Kind Lending in Wisconsin: approval rate, denial rate and rates (2025)

Kind Lending took 301 mortgage applications in Wisconsin in 2025, ranking #119 of 938 lenders active in the state. It originated 68.4% of them and denied 17.6% (20.5% of the applications it decided), against a statewide denial rate of 14.0%.

301Applicationsin WI
20.5%Decision denial ratestate 16.4%
6.99%Median ratestate 6.63%
$265,000Median loanstate $165,000
$65MVolume48 counties

Kind Lending in Wisconsin vs the state

17.6%Denial rate+3.60 pts vs state
20.5%Decision denial rate+4.10 pts vs state
68.4%Origination rate+0.29 pts vs state
6.99%Median rate+0.37 pts vs state
0.54Rate spread (pts)+0.42 pts vs state
$116kMedian applicant income
206Loans originated
53Denied

Trend in Wisconsin

YearApplicationsOriginatedDenial rateMedian rateRank in state
202314410514.6%6.99%#170
202420514118.5%6.99%#138
202530120617.6%6.99%#119

What Kind Lending lends in Wisconsin

By loan purpose

Home purchase 214 71% · 17.3% denied
Refinance 29 10% · 13.8% denied
Cash-out refinance 46 15% · 19.6% denied
Home improvement 11 4% · 18.2% denied
Other / HELOC 1 0% · 100.0% denied

By loan type

Conventional 220 73% · 16.4% denied
FHA 55 18% · 21.8% denied
VA 23 8% · 17.4% denied
USDA / RHS 3 1% · 33.3% denied

Why it denied Wisconsin applicants

Insufficient cash 13 25%
Other 12 23%
Unverifiable information 10 19%
Collateral 9 17%
Credit history 7 13%
Incomplete application 1 2%
Mortgage insurance denied 1 2%

Where in Wisconsin

Counties with the most Kind Lending applications in 2025.

CountyApplicationsOriginatedDeniedDenial rate
Milwaukee County 865612 14.0%
Waukesha County 42325 11.9%
Racine County 17116 35.3%
Dane County 1575 33.3%
Jefferson County 990 0.0%
Kenosha County 962 22.2%
Dodge County 943 33.3%
Washington County 971 11.1%
Ozaukee County 880 0.0%
Brown County 751 14.3%

Other large lenders in Wisconsin

LenderGradeApplicationsDenial rateMedian rate
Summit Credit UnionA 15,48313.8%6.75%
University of Wisconsin Credit UnionA 11,78113.8%6.50%
Landmark Credit UnionA 9,39317.7%6.50%
Rocket MortgageC 7,81918.0%6.63%
Associated BankB 7,45123.7%6.88%
BMO BankF 5,20225.3%8.23%
Educators Credit UnionB 4,93024.3%6.95%
U.S. BankD 4,71026.0%6.88%
Covantage Credit UnionB 4,5817.7%6.50%
United Shore Financial ServicesB 4,42111.8%6.38%

Frequently asked questions

Wisconsin: 301 applications in 2025, of which 206 were originated and 53 denied.

17.6% of all applications, or 20.5% of the applications it actually decided on. The Wisconsin statewide average across all lenders was 14.0%.

The median rate on loans Kind Lending originated in Wisconsin in 2025 was 6.99%, against a statewide median of 6.63%.

About this data. Figures are Kind Lending's own HMDA filing for properties located in Wisconsin, 2025. The grade is national; state-level figures are shown for context and are not separately graded. Methodology