Keesler in Louisiana vs the state
49.6%Denial rate+27.44 pts vs state
57.2%Decision denial rate+29.02 pts vs state
35.6%Origination rate-16.37 pts vs state
7.25%Median rate+0.63 pts vs state
-0.48Rate spread (pts)-0.84 pts vs state
$100kMedian applicant income
183Loans originated
255Denied
Trend in Louisiana
| Year | Applications | Originated | Denial rate | Median rate | Rank in state |
|---|---|---|---|---|---|
| 2023 | 245 | 103 | 39.6% | 2.49% | #94 |
| 2024 | 316 | 106 | 49.7% | 6.50% | #73 |
| 2025 | 514 | 183 | 49.6% | 7.25% | #55 |
What Keesler lends in Louisiana
By loan purpose
By loan type
Why it denied Louisiana applicants
Where in Louisiana
Counties with the most Keesler applications in 2025.
| County | Applications | Originated | Denied | Denial rate |
|---|---|---|---|---|
| St. Tammany Parish | 220 | 86 | 102 | 46.4% |
| Jefferson Parish | 119 | 36 | 63 | 52.9% |
| Orleans Parish | 67 | 18 | 41 | 61.2% |
| Washington Parish | 13 | 5 | 6 | 46.2% |
| Tangipahoa Parish | 12 | 4 | 5 | 41.7% |
| St. Bernard Parish | 11 | 2 | 8 | 72.7% |
| Lafourche Parish | 8 | 3 | 3 | 37.5% |
| East Baton Rouge Parish | 8 | 5 | 2 | 25.0% |
| St. Charles Parish | 7 | 2 | 4 | 57.1% |
| Plaquemines Parish | 7 | 3 | 2 | 28.6% |
Other large lenders in Louisiana
| Lender | Grade | Applications | Denial rate | Median rate |
|---|---|---|---|---|
| 21st Mortgage | F | 7,057 | 49.0% | 10.10% |
| United Shore Financial Services | B | 6,264 | 13.1% | 6.38% |
| Rocket Mortgage | C | 5,770 | 25.9% | 6.63% |
| Vanderbilt Mortgage and Finance | F | 4,370 | 45.6% | 10.50% |
| Triad Financial Services | D | 3,867 | 49.7% | 8.73% |
| Hancock Whitney Bank | B | 3,536 | 21.7% | 6.00% |
| Regions Bank | C | 3,356 | 45.8% | 6.00% |
| GMFS | A | 3,072 | 2.0% | 6.50% |
| Newrez | D | 2,664 | 21.1% | 6.50% |
| Dsld Mortgage | A | 2,545 | 6.3% | 6.13% |
Frequently asked questions
Louisiana: 514 applications in 2025, of which 183 were originated and 255 denied.
49.6% of all applications, or 57.2% of the applications it actually decided on. The Louisiana statewide average across all lenders was 22.2%.
The median rate on loans Keesler originated in Louisiana in 2025 was 7.25%, against a statewide median of 6.63%.
About this data. Figures are Keesler's own HMDA filing for properties located in Louisiana, 2025. The grade is national; state-level figures are shown for context and are not separately graded. Methodology