LoanUnited.com in New Jersey vs the state
10.8%Denial rate-6.91 pts vs state
23.7%Decision denial rate+0.61 pts vs state
34.3%Origination rate-21.37 pts vs state
6.25%Median rate-0.50 pts vs state
-0.05Rate spread (pts)-0.33 pts vs state
$118kMedian applicant income
70Loans originated
22Denied
Trend in New Jersey
| Year | Applications | Originated | Denial rate | Median rate | Rank in state |
|---|---|---|---|---|---|
| 2023 | 52 | 8 | 7.7% | 6.19% | #330 |
| 2024 | 58 | 20 | 6.9% | 5.56% | #325 |
| 2025 | 204 | 70 | 10.8% | 6.25% | #195 |
What LoanUnited.com lends in New Jersey
By loan purpose
By loan type
Why it denied New Jersey applicants
Where in New Jersey
Counties with the most LoanUnited.com applications in 2025.
| County | Applications | Originated | Denied | Denial rate |
|---|---|---|---|---|
| Burlington County | 35 | 14 | 4 | 11.4% |
| Ocean County | 18 | 7 | 0 | 0.0% |
| Bergen County | 17 | 10 | 1 | 5.9% |
| Gloucester County | 12 | 4 | 0 | 0.0% |
| Cumberland County | 12 | 2 | 1 | 8.3% |
| Union County | 12 | 1 | 1 | 8.3% |
| Monmouth County | 12 | 7 | 0 | 0.0% |
| Middlesex County | 12 | 4 | 6 | 50.0% |
| Camden County | 11 | 4 | 0 | 0.0% |
| Passaic County | 9 | 4 | 0 | 0.0% |
Other large lenders in New Jersey
| Lender | Grade | Applications | Denial rate | Median rate |
|---|---|---|---|---|
| Rocket Mortgage | C | 16,339 | 16.1% | 6.75% |
| TD Bank | D | 12,532 | 26.2% | 7.49% |
| Bank of America | F | 12,142 | 30.6% | 6.00% |
| Citizens Bank | C | 12,113 | 28.9% | 7.40% |
| Crosscountry Mortgage | B | 12,042 | 5.3% | 6.75% |
| PNC Bank | D | 10,815 | 27.8% | 7.75% |
| United Shore Financial Services | B | 10,552 | 15.3% | 6.38% |
| Guaranteed Rate | B | 8,643 | 5.5% | 6.58% |
| Newrez | D | 6,535 | 22.5% | 6.99% |
| Loandepot.Com | D | 6,491 | 15.3% | 6.63% |
Frequently asked questions
New Jersey: 204 applications in 2025, of which 70 were originated and 22 denied.
10.8% of all applications, or 23.7% of the applications it actually decided on. The New Jersey statewide average across all lenders was 17.7%.
The median rate on loans LoanUnited.com originated in New Jersey in 2025 was 6.25%, against a statewide median of 6.75%.
About this data. Figures are LoanUnited.com's own HMDA filing for properties located in New Jersey, 2025. The grade is national; state-level figures are shown for context and are not separately graded. Methodology