Success Lending in Florida vs the state
27.3%Denial rate+6.21 pts vs state
34.9%Decision denial rate+7.64 pts vs state
50.9%Origination rate-1.78 pts vs state
6.56%Median rate-0.06 pts vs state
0.27Rate spread (pts)0.00 pts vs state
$119kMedian applicant income
28Loans originated
15Denied
Trend in Florida
| Year | Applications | Originated | Denial rate | Median rate | Rank in state |
|---|---|---|---|---|---|
| 2023 | 89 | 53 | 12.4% | 6.50% | #511 |
| 2024 | 30 | 16 | 16.7% | 7.13% | #703 |
| 2025 | 55 | 28 | 27.3% | 6.56% | #586 |
What Success Lending lends in Florida
By loan purpose
By loan type
Why it denied Florida applicants
Where in Florida
Counties with the most Success Lending applications in 2025.
| County | Applications | Originated | Denied | Denial rate |
|---|---|---|---|---|
| Broward County | 17 | 10 | 6 | 35.3% |
| Lee County | 5 | 2 | 2 | 40.0% |
| Palm Beach County | 5 | 2 | 1 | 20.0% |
| Manatee County | 3 | 1 | 2 | 66.7% |
| Hillsborough County | 3 | 0 | 0 | 0.0% |
| Sarasota County | 3 | 2 | 1 | 33.3% |
| Sumter County | 3 | 1 | 1 | 33.3% |
| Osceola County | 2 | 2 | 0 | 0.0% |
| Brevard County | 2 | 0 | 1 | 50.0% |
| Escambia County | 2 | 2 | 0 | 0.0% |
Other large lenders in Florida
| Lender | Grade | Applications | Denial rate | Median rate |
|---|---|---|---|---|
| United Shore Financial Services | B | 71,405 | 15.3% | 6.44% |
| Rocket Mortgage | C | 46,611 | 21.0% | 6.63% |
| Bank of America | F | 23,634 | 37.7% | 6.24% |
| Pennymac Loan Services | C | 19,516 | 14.1% | 6.50% |
| Navy Federal Credit Union | D | 19,452 | 23.2% | 7.59% |
| Crosscountry Mortgage | B | 19,103 | 5.2% | 6.75% |
| Newrez | D | 17,519 | 22.4% | 6.75% |
| Dhi Mortgage Company | B | 16,661 | 14.5% | 4.88% |
| Lennar Mortgage | A | 14,984 | 21.0% | 4.75% |
| Truist Bank | C | 14,140 | 41.5% | 6.60% |
Frequently asked questions
Florida: 55 applications in 2025, of which 28 were originated and 15 denied.
27.3% of all applications, or 34.9% of the applications it actually decided on. The Florida statewide average across all lenders was 21.1%.
The median rate on loans Success Lending originated in Florida in 2025 was 6.56%, against a statewide median of 6.63%.
About this data. Figures are Success Lending's own HMDA filing for properties located in Florida, 2025. The grade is national; state-level figures are shown for context and are not separately graded. Methodology