Keesler in Florida vs the state
27.8%Denial rate+6.72 pts vs state
35.7%Decision denial rate+8.47 pts vs state
47.2%Origination rate-5.47 pts vs state
5.88%Median rate-0.75 pts vs state
-0.66Rate spread (pts)-0.93 pts vs state
$114kMedian applicant income
17Loans originated
10Denied
Trend in Florida
| Year | Applications | Originated | Denial rate | Median rate | Rank in state |
|---|---|---|---|---|---|
| 2023 | 23 | 9 | 43.5% | 5.38% | #791 |
| 2024 | 36 | 18 | 36.1% | 5.63% | #666 |
| 2025 | 36 | 17 | 27.8% | 5.88% | #652 |
What Keesler lends in Florida
By loan purpose
By loan type
Why it denied Florida applicants
Where in Florida
Counties with the most Keesler applications in 2025.
| County | Applications | Originated | Denied | Denial rate |
|---|---|---|---|---|
| Santa Rosa County | 3 | 1 | 0 | 0.0% |
| Bay County | 3 | 2 | 1 | 33.3% |
| Volusia County | 3 | 2 | 0 | 0.0% |
| Okaloosa County | 2 | 1 | 1 | 50.0% |
| Manatee County | 2 | 0 | 2 | 100.0% |
| Escambia County | 2 | 2 | 0 | 0.0% |
| Osceola County | 2 | 1 | 0 | 0.0% |
| Walton County | 2 | 1 | 1 | 50.0% |
| Orange County | 1 | 1 | 0 | 0.0% |
| Seminole County | 1 | 0 | 0 | 0.0% |
Other large lenders in Florida
| Lender | Grade | Applications | Denial rate | Median rate |
|---|---|---|---|---|
| United Shore Financial Services | B | 71,405 | 15.3% | 6.44% |
| Rocket Mortgage | C | 46,611 | 21.0% | 6.63% |
| Bank of America | F | 23,634 | 37.7% | 6.24% |
| Pennymac Loan Services | C | 19,516 | 14.1% | 6.50% |
| Navy Federal Credit Union | D | 19,452 | 23.2% | 7.59% |
| Crosscountry Mortgage | B | 19,103 | 5.2% | 6.75% |
| Newrez | D | 17,519 | 22.4% | 6.75% |
| Dhi Mortgage Company | B | 16,661 | 14.5% | 4.88% |
| Lennar Mortgage | A | 14,984 | 21.0% | 4.75% |
| Truist Bank | C | 14,140 | 41.5% | 6.60% |
Frequently asked questions
Florida: 36 applications in 2025, of which 17 were originated and 10 denied.
27.8% of all applications, or 35.7% of the applications it actually decided on. The Florida statewide average across all lenders was 21.1%.
The median rate on loans Keesler originated in Florida in 2025 was 5.88%, against a statewide median of 6.63%.
About this data. Figures are Keesler's own HMDA filing for properties located in Florida, 2025. The grade is national; state-level figures are shown for context and are not separately graded. Methodology