Directions Equity in California vs the state
0.0%Denial rate-17.42 pts vs state
0.0%Decision denial rate-22.40 pts vs state
61.5%Origination rate+5.34 pts vs state
5.75%Median rate-0.88 pts vs state
-0.41Rate spread (pts)-0.68 pts vs state
$1kMedian applicant income
8Loans originated
0Denied
Trend in California
| Year | Applications | Originated | Denial rate | Median rate | Rank in state |
|---|---|---|---|---|---|
| 2023 | 31 | 31 | 0.0% | 6.75% | #601 |
| 2024 | 57 | 47 | 3.5% | 6.62% | #512 |
| 2025 | 13 | 8 | 0.0% | 5.75% | #706 |
What Directions Equity lends in California
By loan purpose
By loan type
Where in California
Counties with the most Directions Equity applications in 2025.
| County | Applications | Originated | Denied | Denial rate |
|---|---|---|---|---|
| Stanislaus County | 6 | 4 | 0 | 0.0% |
| San Diego County | 2 | 1 | 0 | 0.0% |
| Humboldt County | 1 | 1 | 0 | 0.0% |
| Kings County | 1 | 1 | 0 | 0.0% |
| Orange County | 1 | 0 | 0 | 0.0% |
| Madera County | 1 | 1 | 0 | 0.0% |
| Yolo County | 1 | 0 | 0 | 0.0% |
Other large lenders in California
| Lender | Grade | Applications | Denial rate | Median rate |
|---|---|---|---|---|
| United Shore Financial Services | B | 79,261 | 12.6% | 6.49% |
| Rocket Mortgage | C | 58,925 | 17.6% | 6.75% |
| Bank of America | F | 40,190 | 30.8% | 5.99% |
| U.S. Bank | D | 32,493 | 31.6% | 6.50% |
| JPMorgan Chase Bank | B | 22,048 | 9.7% | 6.13% |
| Spring Eq | D | 21,601 | 50.8% | 8.88% |
| Schoolsfirst | A | 19,086 | 10.0% | 6.25% |
| Pennymac Loan Services | C | 18,754 | 13.5% | 6.50% |
| Newrez | D | 17,000 | 19.3% | 6.63% |
| Loandepot.Com | D | 16,645 | 18.7% | 6.63% |
Frequently asked questions
California: 13 applications in 2025, of which 8 were originated and 0 denied.
0.0% of all applications, or 0.0% of the applications it actually decided on. The California statewide average across all lenders was 17.4%.
The median rate on loans Directions Equity originated in California in 2025 was 5.75%, against a statewide median of 6.63%.
About this data. Figures are Directions Equity's own HMDA filing for properties located in California, 2025. The grade is national; state-level figures are shown for context and are not separately graded. Methodology