CU Mortgage Direct at a glance, 2025
Every figure is from the lender's own HMDA filing. "vs national" compares with all lenders combined.
How the B grade breaks down
Each component is a percentile rank among 1,883 small mortgage lenders. Higher is better. Components the lender does not report are left out and the weights redistributed.
Approval oddsdecision denial rate, weight 45%
51st9.6% deniedPricingmedian rate spread over APOR, weight 30%
78th0.04 ptsProcesswithdrawn + incomplete share, weight 15%
17th21.1%Closing coststotal loan costs ÷ loan amount, weight 10%
38th2.24% of loanTrend, 2023–2025
| Year | Applications | Originated | Denial rate | Decision denial | Median rate | Volume |
|---|---|---|---|---|---|---|
| 2023 | 205 | 155 | 8.8% | 10.2% | 6.25% | $35M |
| 2024 | 194 | 134 | 8.3% | 10.7% | 6.38% | $30M |
| 2025 | 237 | 169 | 7.6% | 9.6% | 6.13% | $41M |
What CU Mortgage Direct lends
Applications by purpose and loan type in 2025, with the denial rate for each. A lender's mix explains a lot of its headline rate: HELOCs and FHA loans are denied far more often than conventional purchase loans.
By loan purpose
By loan type
Also: 0 home-equity lines, 0 reverse mortgages, 0 manufactured homes, 3 investment properties.
Why CU Mortgage Direct denies applications
Primary reason reported for each of the 18 denials in 2025. Lenders can cite up to four reasons; this is the first one listed.
Who gets approved at CU Mortgage Direct
Decision denial rate by applicant profile. Groups with fewer than 20 applications are omitted.
| Applicant income | Applications | Originated | Decision denial rate |
|---|---|---|---|
| Under $50k | 35 | 23 | 20.7% |
| $50k – $100k | 92 | 71 | 4.1% |
| $100k – $150k | 65 | 41 | 16.3% |
| $150k – $250k | 35 | 26 | 3.7% |
| Applicant age | Applications | Originated | Decision denial rate |
|---|---|---|---|
| Under 25 | 24 | 20 | 0.0% |
| 25–34 | 63 | 46 | 4.2% |
| 35–44 | 63 | 47 | 9.6% |
| 45–54 | 31 | 21 | 12.5% |
| 55–64 | 35 | 21 | 19.2% |
Where CU Mortgage Direct lends
2 states and 33 counties in 2025. Click a state for the lender's full record there.
| State | Applications | Originated | Denial rate | Median rate | Rank in state |
|---|---|---|---|---|---|
| South Dakota | 236 | 169 | 7.6% | 6.13% | #29 |
Frequently asked questions
CU Mortgage Direct denied 9.6% of the applications it decided on in 2025. The national figure across all lenders was 22.6%. On approval odds it ranks in the 51st percentile of small mortgage lenders.
The most common reason CU Mortgage Direct gave in 2025 was "debt-to-income ratio", cited on 33.3% of its denials. Lenders report up to four reasons per denial to the CFPB; the full breakdown is on this page.
The median interest rate on loans CU Mortgage Direct originated in 2025 was 6.13%, and its median rate spread over the average prime offer rate was 0.04 points. Rates on this page are what borrowers actually got, not advertised rates.
In 2025, 67% of its applications were for home purchases, 33% for refinancing (including cash-out), and 0% for home improvement or other purposes. By loan type: 71% conventional, 16% FHA, 9% VA.
Every figure on this page comes from the Home Mortgage Disclosure Act (HMDA) Loan/Application Register published by the CFPB, which lenders are required by federal law to file. We add the grade and the comparisons; we do not add facts.